Your Privacy Matters — 7v77 Data Protection & Privacy Policy

This Privacy Policy ("Policy") describes how 7v77 ("we", "us", "our", "the Platform") collects, uses, stores, discloses, and protects the personal data of individuals ("you", "your", "Member", "Player") who access or use the 7v77 online casino and sports betting platform at https://7v77.io, together with all associated pages, features, and services.

7v77 is committed to handling personal data responsibly, transparently, and in accordance with applicable data protection principles. We recognise that our members in Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, and across Bangladesh place their trust in us when they share their personal information, and we take that responsibility seriously.

By registering an account, making a deposit, placing a wager, or otherwise using the 7v77 platform, you acknowledge that you have read and understood this Policy and consent to the collection and use of your personal data as described herein. This Policy is incorporated by reference into our Terms & Conditions, which you also accepted upon registration.

7v77 collects personal data across several categories, depending on the nature of your interaction with the platform. The following table summarises the categories of personal data we collect and their primary purposes:

We do not intentionally collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, trade union membership, genetic data, or biometric data beyond what is strictly required for identity verification purposes.

7v77 collects personal data through the following channels and mechanisms:

• Direct Submission: Data you provide voluntarily when creating an account, completing identity verification, making a deposit or withdrawal, contacting customer support, or participating in promotions and surveys.
• Automated Collection: Technical data collected automatically as you interact with the platform, including IP address, device identifiers, browser fingerprint, session logs, and clickstream data collected via our server infrastructure and analytics tools.
• Payment Processors: Transaction confirmation data received from our payment partners (bKash, Nagad, Rocket, Upay) when you make deposits or request withdrawals. We receive only the data necessary to reconcile your transaction — we do not receive or store your full mobile banking PIN or authentication credentials.
• Game Providers: Aggregated game session data received from our Game Providers (Pragmatic Play, Evolution Gaming, PG Soft, JILI, Spribe, and others) relating to game outcomes, round durations, and wager amounts. This data is linked to your account for the purposes of balance management and dispute resolution.
• Cookies and Similar Technologies: Behavioural and preference data collected via cookies, web beacons, and local storage on your device. See Section 7 for full details of our cookie practices.
• Identity Verification Partners: Where we use third-party KYC (Know Your Customer) services to verify your identity documents, those services may return a verification result and document metadata to 7v77. The third-party service retains the document images in accordance with its own privacy policy.

7v77 processes your personal data only for specific, defined purposes. We do not use personal data for any purpose that is incompatible with the purposes described below:

• Account Registration and Management: To create and maintain your 7v77 account, verify your identity and eligibility, and administer your account balance and transaction history.
• Age and Identity Verification: To confirm that you meet the minimum age requirement of 21 years and that your identity matches the information provided during registration, in accordance with our responsible gaming and anti-fraud obligations.
• Payment Processing: To process your deposits and withdrawal requests securely via our supported payment methods, and to reconcile transaction records with our payment partners.
• Fraud Prevention and Security: To detect, investigate, and prevent fraudulent activity, account takeovers, bonus abuse, money laundering, and any other conduct that threatens the integrity of the platform or the safety of other members.
• Legal and Regulatory Compliance: To fulfil our obligations under applicable anti-money-laundering (AML) regulations, responsible gaming requirements, and any lawful request from a competent authority or law enforcement body.
• Responsible Gaming Monitoring: To monitor your gaming behaviour for signs of problematic gambling and to contact you proactively if our systems identify patterns that suggest you may be at risk.
• Customer Support: To respond to your enquiries, process your complaints, and maintain a record of communications for quality assurance and dispute resolution purposes.
• Platform Improvement: To analyse aggregated usage patterns, identify technical issues, and improve the overall performance, usability, and content of the 7v77 platform.
• Marketing Communications: To send you promotional offers, bonus notifications, and news about 7v77 products and services — but only where you have given your explicit consent to receive such communications, or where we have a legitimate interest in communicating with you about products directly related to your existing membership.

7v77 processes your personal data on one or more of the following legal grounds, depending on the specific processing activity:

• Contractual Necessity: Processing that is necessary to perform our contractual obligations to you under the Terms & Conditions — for example, operating your account, processing payments, and settling bets.
• Legal Obligation: Processing required to comply with applicable laws and regulations — for example, identity verification, transaction record-keeping, and reporting to law enforcement where required by law.
• Legitimate Interests: Processing carried out for our legitimate business interests — for example, fraud detection, platform security, responsible gaming monitoring, and platform analytics — where those interests are not overridden by your privacy rights. We conduct a balancing test before relying on legitimate interests as a legal basis for any processing activity.
• Consent: Processing activities for which we have obtained your prior, informed, and freely given consent — primarily direct marketing communications. You may withdraw your consent at any time without affecting the lawfulness of processing carried out before withdrawal.

7v77 does not sell your personal data. We share personal data only in the following circumstances and only to the extent strictly necessary for the relevant purpose:

• Game Providers: We share your account identifier and session data with our licensed Game Providers (including Pragmatic Play, Evolution Gaming, PG Soft, JILI, and Spribe) to deliver their games on our platform and to reconcile game outcomes. Game Providers process this data as independent data controllers under their own privacy policies.
• Payment Processors: We share the transaction data necessary to initiate and confirm deposits and withdrawals with our payment partners (bKash, Nagad, Rocket, Upay). These partners process payment data under their own terms and privacy policies, and their handling of your financial data is governed by those policies.
• Identity Verification Services: We may share your identity document data with third-party KYC verification providers for the purpose of confirming your eligibility to hold a 7v77 account. These providers are contractually bound to process data only for the stated verification purpose.
• Fraud Prevention Services: We may share technical and behavioural data with fraud detection and prevention service providers to identify and mitigate fraudulent activity across the platform.
• Legal and Regulatory Authorities: We will disclose personal data to law enforcement agencies, regulatory bodies, or courts where we are legally required to do so, or where we reasonably believe that disclosure is necessary to protect the rights, property, or safety of 7v77, our members, or the public.
• Business Transfers: In the event of a merger, acquisition, restructuring, or sale of all or part of the 7v77 business, personal data held by 7v77 may be transferred to the acquiring entity as part of that transaction. We will notify affected members in advance of any such transfer where practicable.

All third-party recipients of 7v77 member data are required to maintain appropriate technical and organisational security measures and to process personal data only for the purposes for which it was shared. We do not transfer personal data internationally outside of our operational infrastructure without implementing appropriate safeguards.

7v77 uses cookies and similar tracking technologies to deliver a functional, personalised, and secure platform experience. A cookie is a small text file placed on your device by your web browser when you visit a website. The following categories of cookies are used on the 7v77 platform:

• Strictly Necessary Cookies: Essential for the platform to function correctly. These cookies maintain your session state, remember your login status, and enable core security features. They cannot be disabled without rendering the platform non-functional. No consent is required for strictly necessary cookies.
• Functional Cookies: Used to remember your preferences — such as your preferred language, display settings, and notification preferences — so that you do not need to re-enter them on every visit. These cookies are set only with your consent.
• Analytics Cookies: Used to collect aggregated, anonymised data about how members use the platform — including which pages are visited most frequently, session durations, and error rates. This data helps us improve the platform. Analytics cookies are set only with your consent.
• Security Cookies: Used to detect and prevent fraudulent activity, including bot detection, session hijacking prevention, and unusual access pattern identification. These cookies are essential to platform security and are treated as strictly necessary.

You can manage your cookie preferences at any time through your browser settings. Please note that disabling non-essential cookies will not affect your ability to use the core features of the 7v77 platform. Instructions for managing cookies in the most common browsers are available from each browser's official support documentation.

7v77 retains personal data only for as long as necessary to fulfil the purposes described in this Policy, or for as long as required by applicable law. The following retention periods apply as a general guide:

After the applicable retention period has expired, personal data is either securely and permanently deleted or anonymised so that it can no longer be linked to any individual. Anonymised, aggregated data may be retained indefinitely for statistical analysis and platform improvement purposes.

7v77 implements a comprehensive set of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. Our security programme includes, but is not limited to, the following measures:

• Encryption in Transit: All communications between your device and the 7v77 servers are encrypted using TLS 1.2 or higher (256-bit SSL). Our SSL certificate is maintained and renewed proactively to prevent lapses in encryption coverage.
• Encryption at Rest: Personal and financial data stored on our servers is encrypted using AES-256 encryption. Database access is restricted to authenticated, authorised internal systems only.
• Password Security: Account passwords are stored using a one-way cryptographic hashing algorithm (bcrypt with a strong salt factor). Plain-text passwords are never stored or transmitted within our systems.
• Access Controls: Access to personal data within 7v77's internal systems is granted on a strict need-to-know basis, with role-based access controls, multi-factor authentication for administrative access, and full audit logging of all data access events.
• Infrastructure Security: Our platform infrastructure is hosted in data centres with physical security controls, 24/7 monitoring, redundant power and network connectivity, and regular third-party security audits.
• Vulnerability Management: We conduct regular security assessments, penetration testing, and vulnerability scans of our platform infrastructure to identify and remediate potential weaknesses before they can be exploited.
• Incident Response: 7v77 maintains a documented data breach response plan. In the event of a confirmed personal data breach that poses a risk to your rights and freedoms, we will notify affected members within 72 hours of becoming aware of the breach, providing details of the data affected and the steps being taken to contain and remediate the incident.

To exercise any of the data rights described in this Policy — including access, rectification, erasure, restriction, portability, or objection — please contact our support team using the details in Section 14. When submitting a data rights request, please include the following information to help us process your request efficiently:

• Your registered 7v77 account username.
• The email address associated with your account.
• A clear description of the right you wish to exercise and the specific data it relates to.
• A copy of a valid government-issued identity document (required for access and erasure requests to verify your identity before disclosing or deleting data).

7v77 will acknowledge receipt of your request within 5 business days and will provide a substantive response within 30 calendar days. In cases of particular complexity, we may extend the response period by a further 30 days, in which case we will notify you of the extension and the reason for it before the initial 30-day period expires.

Data rights requests are handled free of charge for standard requests. Where a request is manifestly unfounded or excessive — particularly where it is repetitive in nature — we reserve the right to charge a reasonable administrative fee or to decline to act on the request, with written reasons provided.

The 7v77 platform is strictly intended for adults aged 21 years and above. We do not knowingly collect, process, or retain personal data belonging to individuals under the age of 21. Age verification is a mandatory step in the registration process, and accounts found to belong to underage individuals will be immediately suspended and any funds held in the account returned to the source payment method.

If you are a parent or guardian and you believe that a person under the age of 21 in your care has opened a 7v77 account or submitted personal data to our platform, please contact our support team immediately at [email protected]. We will investigate the matter promptly and take all necessary steps to close the account and delete the associated data from our systems without undue delay.

With your consent, 7v77 may contact you with information about promotions, bonuses, new game releases, tournaments, and other platform news relevant to your interests as a member. Marketing communications may be delivered via email or SMS to the contact details registered on your account.

You may opt out of marketing communications at any time using any of the following methods:

• Updating your communication preferences in your account settings.
• Clicking the unsubscribe link included in any marketing email we send you.
• Contacting our support team at [email protected] with a request to be removed from marketing lists.

Opt-out requests will be actioned within 48 hours of receipt. Please note that opting out of marketing communications does not affect your receipt of transactional and service communications — such as deposit confirmations, withdrawal notifications, account security alerts, and responses to support enquiries — which are necessary for the operation of your account and are not subject to marketing consent.

7v77 does not share your contact details with third parties for their own direct marketing purposes. Any marketing communications you receive will be from 7v77 only, relating to 7v77 products and services.

7v77 reserves the right to update, revise, or replace this Privacy Policy at any time to reflect changes in our data processing practices, changes in applicable law or regulation, or changes to the features and services offered on the platform. When we make a material change to this Policy, we will:

• Update the "Last Updated" date at the top of this page.
• Display a prominent notice on the 7v77 homepage for a period of at least 14 days following the change.
• Send a notification to your registered email address summarising the key changes, where the change materially affects your rights or how we process your personal data.

Your continued use of the 7v77 platform after the effective date of any updated Policy constitutes your acceptance of the revised terms. If you do not agree with any material change to this Policy, you should cease using the platform and contact our support team to request closure of your account.

We encourage all members to review this Privacy Policy periodically to stay informed about how 7v77 protects your personal data. The current version of this Policy is always available at https://7v77.io/privacy-policy.

If you have any questions, concerns, or requests relating to this Privacy Policy or the way in which 7v77 processes your personal data, please contact our Data Protection team using the details below. All correspondence should be submitted in English to ensure prompt handling.

• Email: [email protected] (plain text — not a clickable link)
• Subject Line: Please use "Privacy Policy Enquiry" or "Data Rights Request" in your subject line to ensure your message is routed to the correct team.
• Response Time: Within 24–48 hours for general privacy enquiries; within 5 business days for formal data rights requests.
• Operating Hours: Support is available 7 days a week, Bangladesh Standard Time (BST, UTC+6).

When contacting us about a data rights request, please include your registered account username, the email address associated with your account, and a clear description of your request. Providing complete information upfront will help us process your request as efficiently as possible and avoid unnecessary delays.